The autonomous platform for creator marketing

Brands spent $37B on creators last year. Most of it ran on spreadsheets.

Sigmaa is the agentic infrastructure that replaces this manual process. Brief to payout, fully automated. Across 17 platforms, 6 campaign types, 8 attribution channels. You approve the four decisions that matter. Agents handle everything in between.

Book a demo I'm a creator →
What's already real
90+

Spec shipped before line one of code. Full PRD suite, 504 interface contracts, 145 build tasks mapped. Engineering is execution, not discovery.

$0→$1M→$10M→$200M

Founder did this before. b8ta valuation grew from zero to $200M (1 to 25 locations). Gauss Surgical acquired by Stryker. Same playbook, twenty-times-larger market.

Live

Design partner shipping. Reframe is a creator agency operating on Sigmaa's infrastructure. First brand campaigns flowing through agency channel.

$340M→$1.5B

Comp set already priced. Forerunner backed Agentio. Avenir, Bain, Bessemer led ShopMy's $70M Series C. The category is priced.

01 The market

Creator spend is exploding. Infrastructure hasn't kept up.

Investment grew 171% year-over-year. Two-thirds of new spend was reallocated from traditional channels. The CMOs running this money were hired to post on Instagram and got promoted past their operational training.

$37B
US creator economy investment in 2025.

Growing 4x faster than broader media. Less than 2% of digital ad spend currently flows here efficiently.

IAB · 2025
$480B
Global projection by 2027.

Goldman Sachs projects nearly half a trillion in three years. The category is expanding faster than the infrastructure to support it.

Goldman Sachs
171%
YoY influencer budget growth.

71% of brands increased investment year over year. Two-thirds of new spend was reallocated from traditional channels.

CreatorIQ · 1,723 brands
50%
Unilever shifting half of its $10.2B marketing budget to creators.

WPP: creator content now outearns TV, film, and news combined. The largest CPG advertisers are reallocating at scale.

Unilever / WPP
02 What's broken

A team of twelve runs every campaign. Most of what they do is paperwork.

Brands track creator campaigns in spreadsheets and Slack threads. Junior staff search creator databases for hours. Coordinators chase contracts for days. Interns manually check posts for compliance. Analysts reconcile attribution that never adds up. Nobody can prove what sold.

Today · 8–12 person team

Manual everything.

Spreadsheet tracking. Slack threads. Hope.

  • ×Brief. Strategist writes manually. 2–4 hours.
  • ×Discovery. Junior searches databases. 4–8 hours.
  • ×Outreach + negotiation. Coordinator handles. 2–5 days per creator.
  • ×Contracts. Legal drafts and reviews. 1–3 days.
  • ×Compliance. Intern manually checks posts. Error-prone.
  • ×Attribution. Analyst reconciles spreadsheets weekly. Incomplete.
  • ×Reporting + payout. Analyst builds decks. Finance runs net-60.
Cost: $800K — $1.5M / year, fully loaded.
With Sigmaa · Agents execute

Four human decisions. End to end.

Brief, shortlist, contract, payout. That's it.

  • ✓Brief. Conversational agent extracts goals in minutes.
  • ✓Match. Cortex scores every creator on 8 dimensions in seconds.
  • ✓Negotiate. Agent runs full back-and-forth. Audit trail.
  • ✓Contract. Auto-generated, signed, money in escrow.
  • ✓Comply. Five agents monitor every post, story, and stream.
  • ✓Attribute. Eight channels reconcile automatically.
  • ✓Pay. Stripe Connect releases on verification, not net-60.
Cost: transaction fee that scales with value, not headcount.
03 How it works

Brief to live campaign in hours. Industry standard is two to three weeks.

Discovery, matching, outreach, negotiation, contracts, compliance, attribution, payout. Every step that used to require a person now runs autonomously. The brand stays in control at the four moments that matter. Sigmaa runs the rest.

1 Approve
01 · Brief

Brand briefs.

Brand says what they want. Agent asks the questions, builds the brief, predicts campaign value before a dollar moves.

Agent only
02 · Discover

Cortex traverses.

14 entity types of graph data. Surfaces creators trending up, decaying, or matching the brand right now.

2 Approve
03 · Shortlist

Brand picks.

Ranked shortlist with predicted ROAS per creator, audience overlap, authenticity scores. One click to advance.

Agent only
04 · Negotiate

Agent closes.

Opens, counters, closes. Per-creator memory. Per-vertical strategy. Full audit trail tied to a verifiable agent identity.

3 Approve
05 · Contract

Brand signs.

Auto-generated. Click to sign. Stripe Connect deposits escrow at start. Released on verified deliverable.

Agent only
06 · Comply

Five agents watch.

Every post, story, and stream. Multimodal video analysis. FTC scoring. Seven clawback triggers.

Agent only
07 · Attribute

Eight channels report.

Trace every sale, including ones bought through ChatGPT and Apple Intelligence. Geo-holdout proves causal lift.

4 Approve
08 · Pay

Brand releases.

Creator paid in 24 hours, not net-60. Performance bonuses calculated automatically.

Orange ribbon = human approval required
04 In the wild

Run live across 17 platforms.
Every dollar attributed.

Eight channels of attribution roll up to one number. Brands see the work. Creators see the payouts. Compliance never misses a post.

app.sigmaa.com/solara-skincare/spring-2026/attribution
v1.4 BETA
Spring 2026 · Standard 14-day
Solara Skincare
Active Day 23 of 30·12 creators·64 posts published·47 monitored
Spend deployed
$287,420
of $300K committed · 96% deployed
Attributed revenue
$1,431,200
↑ 23% vs forecast · across 8 channels
ROAS
4.98x
vs 4.6x predicted · 4.0x target
Incremental lift
+18.4%
vs geo holdout · $211K causal
Attributed revenue · 30-day window
Cumulative · $1.43M today · projected $1.76M by day 30
Actual · Day 1–23 Predicted · Day 24–30
$0 $500K $1M $1.5M DAY 14 · STANDARD CLOSE TODAY · $1.43M DAY 30 $1.76M DAY 1 DAY 7 DAY 21 DAY 28
Top creators by attributed revenue
View all 12 →
Creator Platforms Attributed ROAS Affinity
Aubrey Park
@aubreyp · 847K
IG · TT · YT
$342K
8.77x
High · 6×
Marcus Liu
@marcusliu · 512K
YT · IG
$268K
7.88x
Med · 3×
Sage Walsh
@sagewalsh · 324K
TT · IG · YT
$215K
7.68x
Med · 2×
Diego Vega
@diegovega · 198K
IG · TT
$178K
7.42x
Med · 1×
Maya Holt
@mayaholt · 142K
YT · IG
$128K
6.40x
Low · 1×
Tessa Ng
@tessang · 89K
TT · IG
$84K
5.25x
New
+6 more creators · $216K combined · 1.71x ROAS
View all 12 →
Revenue by attribution channel
Export →
Platform-Native
$487K 34%
Creator Code
$342K 24%
Attributed URL
$238K 17%
Foot Traffic
$124K 9%
MCP Pass-through
$98K 7%
Live Commerce
$64K 4%
Newsletter
$43K 3%
Vanity URL
$35K 2%
Last sync 2m ago
Cohort: women 25-44, US · 30-day attribution window · Cortex v3.4
05 For creators

Get paid for the content you already make.

Browse open brand campaigns on the Bounty Board. Single-click acceptance under $1K. For everything above, agents handle outreach, negotiation, contracts, and payout. You make content. The platform handles the rest.

AT&T Wi-Fi 72
sigmaa.

Bounty Board

12 open campaigns · 4 quick-match
All
Quick-match
Under $1K
Solara Skincare
Quick-Match
$650
1 IG Reel · 7 days High match
Norra Coffee
Standard
$2,400
1 TikTok · 14 days Medium match
Mira Wellness
Performance
5% GMV
3 posts · 30 days High match
Payout
+$3,500
Released
Solara Skincare 23 hr ago
Today Solara Skincare +$3,500
4d ago Norra Coffee +$2,400
11d ago Vellora Beauty +$1,800
Day-after payout.
Stripe Connect Express releases on verification. No invoicing. No net-60. No chasing.
Control
Standard usage
Included in base rate
Paid amplification
+30% rate boost when ON
Whitelisting
+50% rate boost when ON
Your content stays yours.
Six-tier licensing. Brand-paid amplification only with your toggle on. Re-license with your approval.
Data
Audience access
Anonymized cohort
Default · no PII
Identified profile
+15% rate when shared
Email list
+25% rate when shared
You own your audience.
Tiered consent. No silent data sharing. No platform-coerced affiliate hijacks.
Compound
You × Solara
High
6 campaigns · $48K earned
Affinity compounds.
Each campaign with a brand raises your match priority and your rate. Earn more from the brands that already know you work.
Join the creator network →
06 The architecture

Six things no other platform can do.

Every column Sigmaa fills is a capability gap competitors cannot close without rebuilding from scratch. Agentio is a programmatic ad buy on two platforms. CreatorIQ is digitized labor. ShopMy is creator-side commerce. None of them can run an autonomous campaign brief-to-payout. See the full technical architecture →

01
14 first-class entity types in a temporal Knowledge Graph that compounds across every campaign.
02
13 Cortex intelligence domains. Neuro-symbolic. GNN embeddings. Reinforcement learning. No black boxes.
03
8 attribution channels including platform-native commerce and foot traffic at brand locations.
04
The first creator marketing platform with causal geo-holdout incrementality testing. The missing piece in the MMM + MTA + Incrementality triangle.
05
Agentic commerce ready. Amazon Buy for Me. Apple Intelligence. ChatGPT Apps. All as named surfaces. UCP-native.
06
10 cross-learning rules. Compliance feeds negotiation. Attribution feeds matching. Authenticity feeds every agent. The compounding moat.
07 The moat

Every campaign teaches the system. After 5,000, the gap stops closing.

Sigmaa is a compounding intelligence business. Every agent writes outcome data into a shared graph. Every other agent reads it. Marginal cost stays flat while the asset grows. By 100 campaigns the system hits an inflection where competitors stop being a useful comparison. By 5,000 the gap is structural.

“Memory is a product, not backend plumbing.”
The graph is the moat · the Cortex is the product · campaigns are the delivery mechanism
Day one
0
Launch capability

Full campaign automation across 6 types and 17 platforms. 8-channel attribution. 5 compliance agents. Three-layer agentic commerce stack live.

50 campaigns
50
Intelligence unlocks

Multi-touch attribution activates. Pricing intelligence calibrates. Cross-campaign meta-models begin learning incrementality at the portfolio level.

100 campaigns
100
RL transition

Live data replaces synthetic training. Predictive ROAS calibrates per vertical. Content value prediction tightens. Confidence intervals collapse.

500 campaigns
500
Moat is unreplicable

Data licensing unlocks. Knowledge graph ships as an AEO/GEO product. Lookalike modeling and trend forecasting become licensable revenue streams.

5,000+ campaigns
5K+
Permanent

No competitor can replicate the temporal trajectory the graph has captured. The gap stops closing. The intelligence asset is the business.

08 The Visibility Gap

Eight channels trace every sale. Including the ones bought through AI.

When a shopper buys through ChatGPT, Apple Intelligence, or Amazon Buy for Me, the brand never sees the path. Sigmaa coined this the Visibility Gap. We're the only creator marketing platform that closes it — eight attribution channels reconcile in real time, plus geo-holdout incrementality for causal lift.

UCP · Commerce

The cart follows the buyer.

Through any AI agent. Google's Universal Commerce Protocol launched January 2026, v2 in March. Stripe, Salesforce, Commerce Inc are partners. Sigmaa is UCP-native with adapter pattern for OpenAI/Stripe ACP and AP2.

MCP · Tool

We see the sale inside ChatGPT.

Model Context Protocol. Sigmaa servers operate inside the AI shopping agent's decision process. We capture the moment a creator's authority influences an AI recommendation. Only Sigmaa captures this.

A2A · Identity

Agents close deals with agents.

Agent-to-agent coordination. Sigmaa agents negotiate with external agents through verifiable identity primitives (Know Your Agent, Trusted Agent Protocol). Full audit trail.

AG-UI · User

Conversation runs on any surface.

Streaming for conversational brief, negotiation, and dashboards. Five behavior profiles with progressive autonomy. RBAC-filtered per user type.

8 named surfaces, live or imminent:
Google Business Agent Google AI Mode Gemini ChatGPT Apps Perplexity Microsoft Copilot Apple Intelligence Amazon Buy for Me
09 Already de-risked

Most pre-seed bets are bets on whether the team can ship. This one isn't.

The questions investors usually have to answer on faith are answered before the first dollar goes in.

Capital efficient

First institutional dollar.

Full PRD suite, 504 interface contracts, 145 build tasks, and a live design partner — all before the first institutional dollar. Capital discipline through the riskiest phase of the company.

Engineering under contract

Live multi-agent platform.

Not a hire-the-team risk. Not a find-a-CTO risk. Senior-CTO-grade execution operating from day one through Fabien's live multi-agent dev platform — sub-agents scale to whatever the spec demands.

Spec is build-ready

89 docs. 504 contracts.

Most pre-seed founders ship a Figma mockup and a hope. Sigmaa shipped a full PRD suite, an interface contract registry, and a 145-task build manifest before line one of code.

Design partner in place

Reframe operating on Sigmaa.

Reframe is a creator agency running on Sigmaa's infrastructure. First channel for live brand campaigns through the platform. Not a future intent. A live partnership.

Comp set already priced

$340M and $1.5B.

Forerunner, Benchmark, Avenir, Bain, Bessemer have priced this category at the Series A and C levels. The question is no longer whether the category exists. It's who owns the full-stack version.

Founder has done it before

b8ta: $10M to $200M.

Same playbook. Took infrastructure for fragmented physical retail from sub-$10M to ~$200M. Sigmaa applies the same operating model to a $37B fragmented creator marketing industry.

10 How it's being built

One founder ships at the rate of thirty.

We don't have an engineering team. An agent platform builds the product. The thesis we sell is the operating model we run.

Engineering, agentically

A multi-agent dev platform writes the actual code. As many sub-agents as the PRDs demand.

  • 145 build tasks. Each maps to a sub-agent with an isolated context window. Sub-agents stay surgical.
  • 89 PRDs and 504 interface contracts feed the agents. The spec is the input.
  • Architecture Decision Records logged automatically. Converted to reusable patterns for the next sub-agent.
  • claude.md as first principles, loaded into every agent. MVP is dead. Always architecturally correct.

The company itself

Sigmaa OS. The company brain mirrors the product graph.

  • Internal Knowledge Graph mirrors the product KG. Every important action produces an artifact that improves the next.
  • Investor profiles, narrative atoms, decision registry — queryable, versioned, feeding personalized investor surfaces and outbound at scale.
  • Skills as SKILL.md files. The same Claude Skills primitive that runs developer workflows runs the operating company.
  • The company brain compounds at the same rate as the product brain. Every decision feeds the next. The same agentic pattern we sell is what runs the company.
89
Documents shipped before line one of code
504
Active interface contracts locked
145
Build tasks mapped to isolated sub-agents
200+
Sub-agents at peak load

Sigmaa isn't software. Sigmaa is the team.

11 Team

Same playbook. Bigger market.

Thomas built b8ta from one location to twenty-five and grew valuation from sub-$10M to ~$200M by building infrastructure for a fragmented industry. Fabien runs a multi-agent development platform that has shipped enterprise products at Match.com, Credit Karma, Change.org, and CookUnity. Sigmaa is the same playbook, applied to a category twenty times larger.

Thomas Quarre

Thomas Quarre

Founder & CEO

A decade productizing operational infrastructure that replaces human labor.

  • Sigmaa — Founder, AI Operations Lead (since 2024) Already shipping AI systems that replace $5–15K/mo in labor per client across PE, healthcare, family offices, enterprise. The platform is the productization of work running commercially. Techstars 2025 (HyperThread).
  • Exa Health — CEO & Co-founder FDA-adjacent AI diagnostics. Computer vision outperformed clinicians by 20%+. Acquisition discussions with Abbott (LOI).
  • Gauss Surgical — VP Product Real-time surgical AI in 20+ U.S. hospitals. Led product through acquisition by Stryker (2021).
  • b8ta — Product & Design Lead Scaled retail-as-a-service from 1 to 25 locations, 300+ brand partners, 200+ employees. Valuation grew from under $10M to ~$200M. Same playbook, applied here.
  • Vera — Co-founder & VP Product COVID testing-as-a-service. 14,000+ participants across 12 counties. Stanford + Chan Zuckerberg Biohub partnership.
Fabien Chazot

Fabien Chazot

Founding Technical Advisor / CTO on deck

24+ years in tech. 18+ years managing cross-functional teams of 120+.

  • Strategic Advisor — Prose Current. AI and engineering leadership for the personalized-haircare platform.
  • Interim CTO — CookUnity Jun 2024 to Nov 2025. Senior engineering leadership through scale phase.
  • CTO — Transfr Jun 2022 to Jul 2023. VR-based workforce training platform.
  • CTO & Co-founder — Upwardly 2020 to 2022. Cloud-based leadership development platform.
  • Senior eng leadership — Match.com, Credit Karma, Change.org Master's in Computer Science (ESIG, Paris). Engineering at EPITA (Paris). Volunteer mentor at WEST. All Sigmaa engineering execution flows through Fabien's team.
Brands

Run your next campaign with agents.

Brief to payout. Eight channels of attribution. Compliance enforced automatically. The CMO finally sees one number.

Book a demo →
Creators

Get paid for what you already make.

Single-click acceptance under $1K. Bigger campaigns handled end-to-end. Day-after payout. Your data stays yours.

Join the network →